B90, a leading online marketing and operating company, has recently announced the appointment of Farzad Peyman as their new Chief Finance and Mergers and Acquisitions Development Officer. Peyman, who was initially brought on board as a consultant, has now been given a permanent role to enhance the company's finance function and strengthen their mergers and acquisitions strategies.

With a wealth of experience in the industry, Peyman founded Virya Solutions Group, a renowned company that specializes in investing in projects related to gambling, blockchain, esports, and other cutting-edge technologies. His vast expertise in finance and online gambling spans over 17 years, where he has held key leadership positions such as Chief Executive and CFO at Matchbook Betting Exchange and Group Financial Controller at Sportingbet (now part of Entain).

In addition to Peyman's appointment, B90 has also welcomed Andrew McIver as their new Nonexecutive Director. McIver brings with him a distinguished career history, having held senior leadership roles at esteemed organizations such as Jackpotjoy, Planet Win/SKS365 Malta, Sportingbet, BT Group, and House of Fraser.

These strategic appointments signify B90's commitment to further strengthen their team and position themselves as industry leaders. With Peyman and McIver on board, the company is well-equipped to drive growth and stay ahead of the curve in the ever-evolving online marketing landscape.

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